| Participation TV is a growing trend in the media industry with variations from SMS voting to Caller views/queries being the most common participation mediums. The biggest success in this direction is the ‘Idol’ franchise. The convergence of telecom and media is gaining popularity all over the globe.
Our product pushes this convergence a step further – video. Callers could participate more intimately instead of being another ‘voice’ on the program. It’s a chance for the caller to appear on TV and make an impression!
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