The largest application today for video telephony is video messaging; with video, a messaging service has many ways to enhance the user experience to form a “sticky” service with high customer retention.
Video mail simplifies all functions (i.e. “press 1 to record” etc.) of voice mail. The functions are transformed into animated menus that provide an overview, ease-of-use, and speed-of-use to the user.
|
|
As a result revenue will increase as call completion rates and overall traffic is boosted. Further, depending on the business model selected, revenue can also be generated through monthly subscription and individual transaction charges. Video mail provides additional customization features such as personalized greetings that mobile operators can use to target specific customers such as youth and business people. |
